Poslovni načrt rasti knjigoveškega podjetja

diplomsko delo visokošolskega strokovnega študija Varnost in policijsko delo

Stojan Krička (Author), Teodora Ivanuša (Mentor)

Abstract

Namen diplomske naloge je s pomočjo poslovnega načrta preveriti oz. ponuditi nadaljnje smernice razvoja podjetja XY s.p. v prihodnosti. Cilj je prikazati učinek investicije v opremo in vpliv le-te na poslovanje podjetja. Zaradi vstopa poslovanja na območju EU, želim podjetju z investicijo v spletno stran, prikazati nov način oglaševanja in lažje komuniciranje z naročniki, preko katere bi podjetje pridobilo več naročnikov, s tem pa si utrdilo svoj položaj v panogi. Diplomska naloga je sestavljena v obliki poslovnega načrta, katera nosi v sebi večino praktičnega dela, saj je narejena na primeru že obstoječega podjetja. Naloga vsebuje uvod v poslovni načrt, opis dejavnosti, s katero se ukvarja, analizo trga, kupcev in konkurence, SWOT analizo, predviden razvoj podjetja, opis investirane opreme, kadre, tveganja, finančno projekcijo in terminski plan. Poudarek je na opisu delovanja podjetja do sedaj, predvsem pa osredotočiti se na prihodnost, ki podjetje še čaka. Rezultati diplomskega dela bodo v pomoč obstoječemu podjetju pri nadaljnjem razvoju in uspešnem poslovanju.

Keywords

podjetja;poslovni načrti;finančna analiza;tržne raziskave;finančno poslovanje;diplomske naloge;

Data

Language:	Slovenian
Year of publishing:	2014
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FVV - Faculty of Criminal Justice
Publisher:	S. Krička]
UDC:	005.511(043.2)
COBISS:	2913770
Views:	1778
Downloads:	393
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary abstract:	Purpose of the thesis is using a business plan to check or provide further guidance of development in company XY s.p. in the future. The aim is to show the effects of investments in equipment and te impact there of on the Company. Due to the entry of business within the EU, I want to suggest the company to invest in a website to show a new way of advertising and facilitate communication with theri clients, through which the company would acquire more subscribers, and to consolidate their position in the industry. Thesis is composed in the form of a business plan, which carries the majority of practical work, as is done in the case of an existing company. The task contains an introduciton to the business plan, description of the activity, which is involved in the analysis of the market, customers and competition, SWOT analysis, the probable development company invested a description of the equipment, human resources, risk, financial projections and schedule. The emphasis is on describing the operation of the company so far, in particular, focus on the future. The results of the thesis will help existing company in the further development and to inprove the practice.
URN:	URN:SI:UM:
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fak. za varnostne vede, Ljubljana
Pages:	52 str.
ID:	8724698