magistrsko delo
Nataša Zakojč (Author), Barbara Bradač Hojnik (Mentor)

Abstract

Magistrska naloga proučuje področje socialnega podjetništva in njegove raznolike značilnosti, ki ga ločujejo od tradicionalnega oziroma klasičnega podjetništva. Socialno podjetništvo v Evropi spada v področje socialne ekonomije, ki je z makroekonomskega vidika zelo pomembna tako v človeškem kakor tudi gospodarskem smislu, saj zaposluje več kot 6,7 % zaposlenih v Evropski uniji (OECD 2010, 10). V Sloveniji je ta odstotek dosti nižji, saj se je to področje komaj pričelo razvijati. V Sloveniji obstaja veliko nerazumevanje pojma socialno podjetništvo. Velikokrat se pojem enači s prejšnjim družbenim sistemom in zato njegove prednosti dostikrat niso vidne ali pa so napačno razumljene. Prav tako obstajajo konceptualne razlike med pojmom socialnega podjetništva med različnimi državami predvsem zaradi zgodovinskih in kulturnih faktorjev, ki so značilni za posamezno regijo ali državo. Socialna podjetja se vključujejo v vse zasebne dejavnosti, ki se opravljajo v javnem interesu, so organizirane s podjetniško strategijo in katerih glavni namen ni maksimiranje dobička, ampak doseganje določenih socialnih in ekonomskih ciljev, ki preko proizvodnje izdelkov in izvajanja storitev prinašajo inovativne rešitve za probleme, s katerimi se sooča družba (Mair in Marti 2006; Nicholls 2006; Peredo in McLean 2006). V magistrski nalogi smo podrobneje proučili pojme, ki so povezani s socialnim podjetništvom, umestili socialna podjetja v gospodarstvo, primerjali štiri šole socialnega podjetništva v svetu, izpeljali enotno definicijo socialnega podjetja, predstavili učinke in dodano vrednost socialnih podjetij in pogledali razlike med evropskim socialnim podjetništvom in zahodnoameriškim. Predstavili smo področje socialne ekonomije v Sloveniji in kritično presodili njene prednosti in slabosti. Ponazorili smo področja, na katerih delujejo organizacije socialnega podjetništva v Sloveniji in analizirali podporo za potencialna socialna podjetja. Pogledali smo značilnosti Zakona o socialnem podjetništvu, ki se uporablja od leta 2012. Podobno kot v Sloveniji smo analizirali dosežke socialnih podjetij in podporo socialnim podjetjem v Veliki Britaniji. V empiričnem delu smo socialno podjetništvo v Sloveniji primerjali s socialnim podjetništvom v Veliki Britaniji, kjer se ta koncept v praksi že nekaj let uspešno udejanja. Podatke za analizo smo pridobili iz GEM baze iz leta 2009 in z lastno anketo, ki smo jo izvedli v letu 2012, kar nam je omogočilo, da smo lahko analizirali morebitni napredek na področju socialnega podjetništva v teh treh letih. V analizo smo zajeli lastnike klasičnih in lastnike socialnih podjetij. Empiričnega proučevanja socialnega podjetništva smo se lotili na ravni posameznika, na ravni podjetja in na nacionalni ravni. Hipoteze smo preverjali s pomočjo t-testa in Pearsonovega χ2 testa. Ugotovili smo, da je za socialne podjetnike v primerjavi s klasičnimi bolj verjetno, da so ženskega spola in da jih najdemo v nižjih starostnih razredih. Razlike v izobrazbi med posameznimi vrstami podjetnikov nismo uspeli dokazati. Raziskava je pokazala, da socialni podjetniki pri svojem delovanju prispevajo k ustvarjanju socialne vrednosti bolj kot klasični podjetniki, ki sledijo ekonomskim ciljem. Tako klasični kot socialni podjetniki pri svojem poslovanju sledijo okoljskim ciljem v enaki meri s tem, da je povprečje v Sloveniji v primerjavi z Veliko Britanijo nekoliko višje. Socialni podjetniki so v primerjavi s klasičnimi bolj inovativni, tako v Sloveniji kot v Veliki Britaniji. Pri primerjavi slovenskih socialnih podjetnikov med obema letoma, torej 2009 in 2012, smo ugotovili, da so na področju novih proizvodov ali storitev ter na področju novega načina zagotavljanja proizvodov ali storitev socialna podjetja v letu 2012 bolj inovativna od tistih v 2009. Prav tako smo uspeli dokazati, da so socialna podjetja v Veliki Britaniji v primerjavi s slovenskimi v letu 2012 bila bolj inovativna na področju novega načina proizvajanja proizvodov ali storitev in novega n

Keywords

podjetništvo;socialno podjetništvo;socialna ekonomija;socialna vrednost;inovativnost;okolje;družbena odgovornost;dodana vrednost;mednarodne primerjave;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: N. Zakojč]
UDC: 364.4:005
COBISS: 11665692 Link will open in a new window
Views: 2477
Downloads: 563
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary title: ǂThe ǂrole of social entrepreneurship in Slovenia in terms of creating social value, level of innovation and framework conditions
Secondary abstract: Master's thesis examines the field of social entrepreneurship and its diverse characteristics that set it apart from the traditional or commercial business. Social entrepreneurship in Europe falls within the scope of the social economy, which is very important from macroeconomic perspective in both human as well as economic terms. Social economy employs more than 6.7 % of employees in the European Union (OECD 2010, 10). In Slovenia, the percentage is much lower, since this field is barely begun to develop. There is a lot of misunderstanding of the concept of social entrepreneurship in Slovenia. Often the term is equated with the previous social system and therefore its benefits are often not visible or are misunderstood. Also, there are conceptual differences between the term social entrepreneurship among different countries mainly due to historical and cultural factors that are specific to a particular region or country. Social enterprises are embedded in all private activities carried out in the public interest, organized with an entrepreneurial strategy and whose main purpose is not to maximize profit but to achieve specific social and economic objectives through the production of products and provision of services. Social enterprises bring innovative solutions to the problems facing the society ((Mair and Marti 2006; Nicholls 2006; Peredo and McLean 2006). In the thesis we have further explored concepts related to social entrepreneurship, identified and mapped social enterprises in the economy, compared the four schools of social entrepreneurship around the world, carried a single definition of social enterprise, introduced the effects and the added value of social enterprises and searched for the differences between European social entrepreneurship and the one in the United States of America. We have presented the field of social economy in Slovenia and critically assess its strengths and weaknesses. We illustrated the areas in which organizations of social entrepreneurship in Slovenia operate and analyzed potential support for social enterprises. We have presented the social entrepreneurship law in Slovenia and its characteristics. For better comparison we have analyzed the performance of social enterprises and support for social enterprises in the UK. In our research we have compared social entrepreneurship in Slovenia with social entrepreneurship in the UK, where this concept is successfully implemented in practice for several years. Data for the analysis were obtained from the GEM database in 2009 and by our own survey, which was conducted in 2012. That has enabled us better comparison of the potential progress in the field of social entrepreneurship in these three years. In the research we have examined the owners of commercial businesses and owners of social enterprises. We have conducted our research at the individual, company and national level. Hypotheses were examined by using t-test and Pearson's χ2 test. This study found that social entrepreneurs are more likely to be female than are their commercial counterparts and can be found in lower age categories. We couldn’t prove that there are differences in educational structure between commercial and social entrepreneurs. Research has shown that social entrepreneurs contribute to the creation of social value more than commercial entrepreneurs who follow economic objectives. Both commercial and social entrepreneurs are achieving environmental goals equally by the fact that the average in Slovenia in comparison with UK is slightly higher. Social entrepreneurs compared with commercial are more innovative in Slovenia and the UK. When comparing the Slovenian social entrepreneurs in both years, social entrepreneurs in 2012 are more innovative in the field of offering a new type of product or service and in new ways of delivering a product or service than social entrepreneurs in 2009. We have also been able to prove that social enterprises in the UK compared with Slovenian in 2012 were more innovative in the field of offering new ways of produci
Secondary keywords: Social Economy;Entrepreneurship;Social Entrepreneurship;Social Enterprise;Social Entrepreneur;GEM Research;
URN: URN:SI:UM:
Type (COBISS): Master's thesis
Thesis comment: Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages: 110 str., 46 str. pril.
ID: 8727151