Razvojno obvladovanje mikro podjetja

magistrsko delo

Tadej Šajt (Author), Jernej Belak (Mentor)

Abstract

Magistrska naloga je razdeljena na teoretičen in empiričen del. V teoretičnem delu smo proučevali razvojno planiranje v MER modelu integralnega managementa. Proučevali smo tudi značilnosti mikro podjetij, ker nas je zanimalo, kako posebnosti te skupine podjetij vplivajo na procesne in inštrumentalne razsežnosti razvojnega planiranja. Mikro podjetja so po številu močno prisotna v slovenskem in tudi v evropskem gospodarstvu. Posebno pozornost pa smo namenili proučevanju metode scenarija in metode določanja trajne konkurenčne prednosti, predvsem njuni uporabnosti v procesu razvojnega planiranja v mikro podjetju. V empiričnem delu pa smo proučili dejavnost in upravljalno-vodstvene značilnosti podjetja Belin d.o.o. Ugotovili smo, da podjetje Belin d.o.o. nima zapisanega poslanstva, smotrov, temeljnih ciljev in strategij. Zato smo slednje s pomočjo direktorja tudi opredelili in zapisali. Zadali smo si tudi štiri hipoteze, ki smo jih preverjali. Spoznali smo, da morajo podjetja zaradi vse bolj konkurenčnega in turbuletnega okolja sprejemati dobro pretehtane odločitve. Na podlagi teh odločitev je potrebno opredeliti in izpeljati ustrezne ukrepe za izboljšanje obstoječega stanja v podjetju.

Keywords

mikropodjetja;razvojna strategija;planiranje poslovanja;strateško planiranje;strateški management;študije primerov;

Data

Language:	Slovenian
Year of publishing:	2013
Typology:	2.09 - Master's Thesis
Organization:	UM EPF - Faculty of Economics and Business
Publisher:	[T. Šajt]
UDC:	005.51
COBISS:	11517724
Views:	1218
Downloads:	164
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Developmental management of a micro enterprise
Secondary abstract:	Master thesis consists of theoretical and empirical part. In the theoretical part of our research we study the process of developmental planning within the MER model of integral management. We focus our research on particularities of micro enterprises and their influence on the process and instrumental dimension of developmental planning. Namely, micro enterprises are numerically important group of enterprises in Slovene as well as in European economy. Special attention was given to study of two methods, that are scenario technique and method Sustainable Competitive advantage. In empirical part of our research we study the industry and managerial characteristics of the enterprise Belin d.o.o. The research findings show that the studied enterprise does not possess any developmental definitions (i.e., mission, purposes, objectives, strategies) in written form. Therefore, these have been written done with the help of top management. Within our research we also tested four hypotheses. Based on the research done we concluded that enterprises had to make well grounded decisions due to strong competition and rapid changing environment. Based on such decisions measures can be taken for improving the developmental ability of an enterpirse.
Secondary keywords:	micro enterprise;developmental planning;strategic management methods;case study;
URN:	URN:SI:UM:
Type (COBISS):	Master's thesis/paper
Thesis comment:	Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages:	70 str.
ID:	8727177