Uvajanje nove storitve v podjetju

diplomsko delo visokošolskega strokovnega študija Organizacija in management poslovnih in delovnih sistemov

Miha Maček (Author), Benjamin Urh (Mentor)

Abstract

Cilj diplomskega dela je bil razviti in uvesti novo storitev v podjetje Uroš Maček, s. p., ki bi mu pomagala ustvariti večji dobiček. Katero storitev bi obstoječe stranke in znanci najraje videli kot novo dejavnost omenjenega podjetja, smo ugotavljali s pomočjo anketnega vprašalnika. Anketiranje se je izvajalo v času od januarja do aprila 2014. Anketo smo razdelili med devetindvajset obstoječih strank podjetja. Iz rezultatov ankete izhaja, da bi anketirani zaradi hitrega in kakovostnega dela podjetja v preteklosti najraje videli, da bi podjetje uvedlo premontažo in uravnoteženje pnevmatik. Za namene investiranja so bila sredstva omejena na 3500 EUR. S pomočjo različnih izračunov smo ugotovili, da uvedba nove storitve v podjetje v obdobju enega leta ni smiselna, bo pa smiselna v daljšem časovnem obdobju, in da bo investicija pokrita v zastavljenem roku treh let. Na osnovi vseh ugotovitev so se v podjetju odločili novo storitev uvesti že v letu 2014.

Keywords

Uroš Maček, s.p.;obrt;obrtno dovoljenje;storitev;izračun ROI;točka pokritja;

Data

Language:	Slovenian
Year of publishing:	2014
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FOV - Faculty of Organizational Sciences
Publisher:	[M. Maček]
UDC:	334.71
COBISS:	7309075
Views:	1072
Downloads:	114
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	INTRODUCTION OF NEW SERVICE IN COMPANY
Secondary abstract:	Main goal of this thesis is to develop and introduce new service in a company Uroš Maček s.p., which would help this company to increase the profit. A questionnaire was used in order to find out which form of service would clients and acquaintances prefer to see in this company as a new activity. The survey was conducted during the period from January 2014 to April 2014. A questionnaire was distributed among 29 existing customers of the company. Based on the results, we discovered that respondents preferred we introduce changing and balancing tires because of our quick and quality work in the past. We have set a limit to our investment in the amount of 3500 EUR. Through various calculations we have come to the conclusion that the introduction of new services is not reasonable after one year but it is reasonable over three years and that the investment will be payed off within the set period of three years. Based on the findings, the company decided to introduce a new service in 2014.
Secondary keywords:	Uroš Maček s.p;trade;business license;service;return on investment (ROI) calculation;break-even point;
URN:	URN:SI:UM:
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fak. za organizacijske vede
Pages:	52 f.
ID:	8729623