delo diplomskega seminarja
Aleš Pintarič (Author), Milan Jurše (Mentor)

Abstract

Delo diplomskega seminarja obravnava izzive globalizacije za slovenska mala in srednje velika podjetja. Na začetku smo opredelili pojma globalizacija in MSP ter pojasnili vlogo MSP v evropskem gospodarstvu. Predstavili smo delež MSP v Sloveniji in pojasnili učinke MSP na gospodarstvo v Sloveniji. Nato smo razčlenili proces internacionalizacije poslovanja MSP, in sicer dejavnike internacionalizacije, motive za internacionalizacijo, notranje in zunanje ovire internacionalizacije ter vpliv internacionalizacije na konkurenčnost MSP. Prikazali smo tudi analizo kazalnikov internacionalizacije slovenskih MSP. Osrednje poglavje dela diplomskega seminarja pa so izzivi globalizacije za slovenska MSP, kjer smo predstavili naslednje izzive za podjetja: človeški kapital, e-izobraževanje, ustvarjalnost, timsko delo, inovativnost in spletno oglaševanje. Na koncu pa smo prikazali še strategije rasti treh slovenskih MSP in sicer Akrapovič d.o.o., Pipistrel d.o.o. in Seaway d.o.o., ter njihove načine soočanja z izzivi globalizacije.

Keywords

globalizacija;internacionalizacija;mala in srednja podjetja;mala podjetja;srednja podjetja;gospodarstvo;podjetje;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: [A. Pintarič]
UDC: 005.44:334.012.61-022.51/.55
COBISS: 11844636 Link will open in a new window
Views: 1363
Downloads: 292
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Other data

Secondary language: English
Secondary title: Globalization challenges for Slovenian small and medium-sized firms
Secondary abstract: The graduate thesis considers the globalization challenges for small and medium-sized Slovenian enterprises. At the beginning of the graduate thesis, we have defined the terms globalization and MSP in Slovenia and explained the role of MSP in the European economy. We have introduced the share of MSP in Slovenia and explained the effects of MSPs on the economy in Slovenia. We have then divided the process of internationalization of the operation of MSP, i.e. the factors of internationalization, the motifs for internationalization, internal and external obstacles of it and the influence of internationalization on the competitiveness of MSP. We have also demonstrated the analysis of indicators of internationalization of Slovenian MSP. The main chapter of the undergraduate thesis are challenges of globalization for Slovenian MSP, within which we have introduced the following challenges for the enterprises: human capital, e-education, creativity, team work, innovativeness and online advertising. In the end of graduate thesis, we have demonstrated the growth strategies of three Slovenian MSP namely Akrapovič d.o.o., Pipistrel d.o.o. and Seaway d.o.o. as well as their principles in dealing with the challenges of globalization.
Secondary keywords: globalization;MSP;internationalization;globalization challenges;Slovenian MSP;
URN: URN:SI:UM:
Type (COBISS): Final seminar paper
Thesis comment: Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages: II f., 28 str.
ID: 8729918