diplomsko delo
Darja Radonjič (Author), Marko Lah (Mentor), Anže Burger (Co-mentor)

Abstract

Aplikacija konceptov in modelov teorije iger v marketinški disciplini

Keywords

Teorija iger;Trženje;Družboslovno raziskovanje;Diplomska dela;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [D. Radonjič]
UDC: 005.311.7(043.2)
COBISS: 33543005 Link will open in a new window
Views: 670
Downloads: 128
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Game theory;Marketing;Social science research;Graduate theses;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 61 str.
ID: 9075564