pomembnost pripovedovanja zgodbe v oglaševanju
Aljoša Bagola (Author), Zlatko Jančič (Mentor)

Abstract

Zgodba o zgodbi

Keywords

Oglaševanje;Blagovne znamke;Pripovedovanje zgodb;Diplomska dela;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [A. Bagola]
UDC: 659.1:808.1(043.2)
COBISS: 34621277 Link will open in a new window
Views: 998
Downloads: 308
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Advertising;Trademarks;Storytelling;Graduate theses;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fakulteta za družbene vede
Pages: 97 f.
ID: 9384775
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