diplomsko delo visokošolskega strokovnega študija Organizacija in management informacijskih sistemov
Mirko Mrđa (Author), Borut Werber (Mentor)

Abstract

V diplomskem delu smo opisali razvoj dinamične spletne strani za podjetje PHPsos. Predstavili smo sistem za upravljanje vsebin Joomla, v katerem smo naredili stran, pri čemer smo uporabili ustrezne vtičnike in komponente. Stran smo testirali na lokalnem računalniku s pomočjo spletnega strežnika WAMP. Grafično predlogo smo uredili z urejevalnikom besedila Notepad++. V diplomskem delu smo opisali izvajanje optimizacije spletne strani, ki pripomore k višji uvrstitvi spletne strani v iskalnikih. Predstavili in opisali smo spletno oglaševanje na Facebooku in Google Adwordsu, ki je najbolj učinkovit način oglaševanja, ter orodje Google Analytics, s pomočjo katerega spremljamo spletne statistike. V zaključku so podani SWOT-analiza ter predlogi za morebitni nadaljnji razvoj spletne strani.

Keywords

sistem za upravljanje vsebin;Joomla;WAMP;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM FOV - Faculty of Organizational Sciences
Publisher: [M. Mrđa]
UDC: 004.42
COBISS: 7923219 Link will open in a new window
Views: 1024
Downloads: 134
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Other data

Secondary language: English
Secondary title: Website development for PHPSOS company
Secondary abstract: In my thesis, I have described the development of a dynamic website for the company PHPsos. We have introduced the system for managing contents, named Joomla, inside which we have created the website and used compatible plug-ins and components. It was tested on a local computer with a help of the web server WAMP. We have edited the graphics proposal with the text editor Notepad++. The thesis contains the description and implementation of optimization of our website, which contributes to higher ranking among websites in web browsers. We have introduced and described web advertising on Facebook and Google Adwords, which is the most efficient way of advertising, and also the Google Analytics tool, which we use to track and monitor web statistics. To conclude my thesis, I have provided a SWOT analysis, with further potential development of the website.
Secondary keywords: - Content Management System - Joomla - Wamp - Website optimization - Online advertising;
URN: URN:SI:UM:
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. v Mariboru, Fak. za organizacijske vede
Pages: 50 f.
ID: 9594901
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