Strateški vidiki uporabe poslovnih rešitev na primeru Microsoftovih tehnologij

delo diplomskega seminarja

Urška Jahn (Author), Samo Bobek (Mentor)

Abstract

Zaradi hitrih tržnih sprememb, ki se jim mora podjetje, če želi obstati na trgu, prilagajati, se povečuje uporaba IT v podjetjih, ki ima danes, zaradi velikega vpliva na poslovanje, strateški pomen. Pomembno je, da podjetje oblikuje ustrezno informacijsko strategijo in da je le-ta v skladu s poslovno strategijo podjetja. Zaradi konkurenčnih pritiskov na globalnem trgu se podjetja vse več odločajo za izboljšavo poslovanja, prenovo obstoječih IS in uvedbo celovitih informacijskih rešitev, rešitev ERP, ki podpirajo celotno poslovanje podjetja, omogočajo avtomatizacijo poslovnih procesov in izboljšajo učinkovitost zaposlenih. Tako kot uspešna uvedba in uporaba rešitve ERP zagotavlja boljše poslovanje podjetja, le-to prinaša tudi uvedba koncepta oziroma sistema, imenovanega Upravljanje odnosov s strankami, ki v poslovnem svetu predstavlja novo poslovno strategijo. Omogoča boljše zadovoljevanje potreb strank, povečuje njihovo dobičkonosnost in lojalnost. Ker se podjetja danes neprestano borijo z vedno večjimi poslovnimi potrebami, ki jih je potrebno opraviti v vedno krajših rokih, potrebujejo rešitev, ki omogoča hitrejše izvajanje procesov in odločanje. Ena izmed takšnih rešitev je Microsoft SharePoint, ki zaposlenim omogoča dobro komunikacijo, izmenjavanje idej in znanja, iskanje pravih poslovnih informacij ter posledično boljše poslovne odločitve.

Keywords

informacijska tehnologija;računalništvo;poslovanje podjetja;rešitve;strateški management;strategija;poslovna informatika;poslovni proces;

Data

Language:	Slovenian
Year of publishing:	2012
Source:	Maribor
Typology:	2.11 - Undergraduate Thesis
Organization:	UM EPF - Faculty of Economics and Business
Publisher:	[U. Jahn]
UDC:	004.4/.7
COBISS:	11292700
Views:	1210
Downloads:	118
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Strategic aspects of using IT business solutions in case of Microsoft Technologies
Secondary abstract:	Due to rapid market changes, organizations have to adapt to and usage of right information tecnology is a key point here and a right way to final success. Today, the information technology has strategic meaning for doing business. It is very important for organization to implement information strategy, which is in compliance with business strategy. Due to constant competitive pressure on global market, more and more organizations decided to improve business processes, to renew existing information systems and to implement solutions for enterprise resource planning. Solutions ERP support the entire business processes, enabling the automation of processes and improving staff efficiency. The next solution, that improves business processes is CRM (Customer Relationship Management), which presents new business strategy and new way of thinking. CRM improves sales, marketing and service processes, that can help to increase customer's satisfaction, their profitability and loyality. Organizations also have growing business needs, they need solution, which supports faster business processes and decision making and helps to improve team work. One such solution is Microsoft SharePoint, which improves the communication between employees, the exchange of ideas and knowledge, improves finding the right business information and that leads to better and faster decision making.
Secondary keywords:	information technology;IT;information strategy;IT strategy;eneterprise resource planning;ERP;customer relationship management;CRM;information portals;SharePoint;
URN:	URN:SI:UM:
Type (COBISS):	Final seminar paper
Thesis comment:	Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages:	52 str.
Keywords (UDC):	science and knowledge;organization;computer science;information;documentation;librarianship;institutions;publications;znanost in znanje;organizacije;informacije;dokumentacija;bibliotekarstvo;institucije;publikacije;prolegomena;fundamentals of knowledge and culture;propaedeutics;prolegomena;splošne osnove znanosti in kulture;computer science and technology;computing;data processing;računalniška znanost in tehnologija;računalništvo;obdelava podatkov;software;programje;
ID:	995177