Govorica telesa v poslovnem komuniciranju

diplomsko delo univerzitetnega študija

Maša Kablar (Avtor), Janez Mayer (Mentor)

Povzetek

V diplomskem delu smo obravnavali poslovno komuniciranje in se osredotočili na govorico telesa. Nebesedno komuniciranje je skupaj z besednim integralni del poslovnega komuniciranja. Govorica telesa ima velik pomen tudi v vsakdanjem življenju. Govorica telesa določa odnos do sporočila in tistega, ki mu je namenjena in odloča o verodostojnosti v primerjavi s tistim kar povemo z besedami in pomeni logično vsebinski vidik in se med seboj dopolnjujeta. Osebe, ki so vešče tako besednega kot nebesednega komuniciranja se zavedajo, da je le skupek obojega v poslovnem komuniciranju učinkovito. Biti nevešč v poslovnem komuniciranju pomeni daljšo in težjo pot k poslovni učinkovitosti posameznika in organizacije, kjer je zaposlen. Namen diplomskega dela je bil ugotoviti, ali poslovni ljudje, zaposleni v slovenskih podjetjih, poznajo pomen govorice telesa za njihovo poslovno učinkovitost in ali ta podjetja skrbijo tudi za njihovo dodatno izobraževanje za učinkovitejše komuniciranje. Diplomsko delo smo razdelili na teoretični in raziskovalni del. V prvem teoretičnem smo na podlagi različne literature in drugih virov predstavili temeljne pojme s področja poslovnega komuniciranja, posebno nebesedne komunikacije ter podrobno razčlenili in opisali posamezne elemente govorice telesa v poslovnem komuniciranju. V drugem raziskovalnem pa smo na podlagi dobljenih podatkov iz izpolnjenih anket raziskali zavedanje o pomenu in pravilih o poslovnem in strokovnem komuniciranju, raziskali poznavanje uporabe govorice telesa v poslovnem komuniciranju, raziskali, ali podjetja, v katerih so anketiranci zaposleni, skrbijo za izobraževanje za poslovno komuniciranje in ali med zaposlenimi obstaja želja po dodatnem izobraževanju na to temo. Ugotovili smo, da je zavedanje o pomenu poslovnega in strokovnega komuniciranja v preučevanih podjetjih dokaj veliko, da pa le-ta nimajo vpeljanih nikakršnih pravil poslovnega komuniciranja med svojimi zaposlenimi. Ugotovili smo tudi, da zaposleni nimajo dovolj znanja o uporabi govorice telesa v poslovnem komuniciranju, da podjetja ne namenjajo sredstev za dodatna izobraževanja svojih zaposlenih na to temo, čeprav želja med zaposlenimi za to obstaja. Prav tako smo ugotovili, da so jakosti vpliva oblik govorice telesa odvisne od posameznika in ne kažejo skupne tendence ter da ljudje najprej pri sogovorniku opazijo mimiko njegovega obraza, kasneje šele kretnje telesa.

Ključne besede

poslovno komuniciranje;strokovno komuniciranje;nebesedno komuniciranje;

Podatki

Jezik:	Slovenski jezik
Leto izida:	2009
Tipologija:	2.11 - Diplomsko delo
Organizacija:	UM FOV - Fakulteta za organizacijske vede
Založnik:	[M. Kablar]
UDK:	005.57
COBISS:	6440211
Št. ogledov:	5233
Št. prenosov:	1253
Ocena:	0 (0 glasov)
Metapodatki:

Ostali podatki

Sekundarni jezik:	Angleški jezik
Sekundarni naslov:	BODY LANGUAGE IN BUSINESS COMMUNICATION
Sekundarni povzetek:	This dissertation deals with business communication and focuses primarily on body language. Together with verbal communication, non-verbal communication represents an integral part of business communication. Body language plays an important role in everyday life. It establishes a relationship with the message as well as with the intended recipient and also supports the integrity of what is expressed with words and serves as a logical complement. People skilled in both verbal and non-verbal communication know that only a combination of both ensures efficiency in business communication. A lack of this skill means a longer and a more difficult path to the efficiency of the individual, as well as the organization which employs him or her. The aim of this dissertation was to ascertain, whether businessmen employed in Slovenian companies are aware of the meaning of body language for their efficiency and whether their companies provide any additional education for more efficient communication. The dissertation is divided into a theoretical and empirical part. The first part, based on various literature and other sources, introduces the foundational concepts of business, especially non-verbal communication, as well as describes in detail individual elements of body language in business communication. In the second part, we attempted to asses, based on data gathered with a questionnaire, the awareness of the meaning and rules of business and professional communication, the knowledge of body language use within business communication, whether companies that employ our respondents provide education of business communication and whether additional education is desired among employees. We have established that awareness of the meaning of business and professional communication in the observed companies is reasonably high; however no rules of business communication exist within them. We have also established that employees are not sufficiently familiar with the use of body language within business communication, that companies do not provide any additional body language education, despite an existing desire for such education among employees. We have also found that the intensity of influence of body language differs among individuals and do not imply a common tendency. And finally we have found that facial expressions are the first to be noticed in conversation, whereas body language is noticed last.
Sekundarne ključne besede:	• business communication • professional communication • non-verbal communication • body language;
URN:	URN:SI:UM:
Vrsta dela (COBISS):	Diplomsko delo
Komentar na gradivo:	Univ. Maribor, Fak. za organizacijske vede
Strani:	77 f.
ID:	8715689