Islamska kultura in njen vpliv na mednarodno poslovanje

delo diplomskega seminarja

Sara Jakupović (Avtor), Romana Korez-Vide (Mentor)

Povzetek

Kot lahko razberemo iz diplomskega seminarja, je za mednarodnega tržnika zelo pomembno, da pred vstopom v tujo državo dobro preuči njeno kulturo in vse pridobljene podatke dobro in spretno uporabi sebi v prid. V diplomskem seminarju smo opredelili islamsko kulturo ter njene značilnosti in tako dokazali, da se močno razlikuje od ostalih kultur. S pomočjo primerjalne analize med islamom in krščanstvom smo prišli do ugotovitev, da sta si kljub nekaterim podobnostim kulturi precej različni. Razlikujeta se predvsem po ciljih vere, statusu žensk, prerokih in verskih zakonih. Kultura je že v zgodovini imela velik pomen in do danes se je le povečal. Kulturo so ustvarili naši predniki in jo predali nam, da jo cenimo in spoštujemo še naprej. Pomembno je, da se tega pomena zavedamo in ga upoštevamo takrat, ko pridemo v stik s pripadniki drugih kultur. Tako kot je to pomembno za nas, naj bi bilo tudi za podjetja in vse druge organizacije.

Ključne besede

kultura;kulturne razlike;medkulturna komunikacija;mednarodno poslovanje;mednarodno trženje;islam;krščanstvo;

Podatki

Jezik:	Slovenski jezik
Leto izida:	2013
Tipologija:	2.11 - Diplomsko delo
Organizacija:	UM EPF - Ekonomsko-poslovna fakulteta
Založnik:	[S. Jakupović]
UDK:	339.9:27
COBISS:	11541788
Št. ogledov:	1549
Št. prenosov:	164
Ocena:	0 (0 glasov)
Metapodatki:

Ostali podatki

Sekundarni jezik:	Angleški jezik
Sekundarni naslov:	Islamic culture and its influence on international business
Sekundarni povzetek:	As it can be seen from the graduate seminar, it is very important for a marketing professional to study a culture of a foreign country before entering its market. It is important that all information are well used for his or her advantage. In the graduate seminar we define islamic culture and its characteristics and prove that it differs significantly from other cultures. Through a comparative analysis between islam and christianity, we came to the conclusion that despite some similarities, these two cultures are quite different. They differ mainly according to the objectives of religion, the status of women, prophets and religious law. Culture has had a great importance already in the history and to date it has been only increased. Culture has been created by our ancestors and it has been handed to us to continue to appreciate and to value it. It is important to be aware of this importance and consider it when we come into contact with people from other cultures. Just as it is important for us, it should be important for companies and any other organizations.
Sekundarne ključne besede:	culture;cultural diversity;international business;islam;christianity;
URN:	URN:SI:UM:
Vrsta dela (COBISS):	Delo diplomskega seminarja/zaključno seminarsko delo/naloga
Komentar na gradivo:	Univ. v Mariboru, Ekonomsko-poslovna fak.
Strani:	40 str.
ID:	8726828