magistrsko delo
Jaša Luka Krese (Author), Tomaž Kolar (Mentor)

Abstract

Vstop blagovne znamke Krucefix na avstrijski trg

Keywords

Slovenija;Avstrija;zunanja trgovina;izvoz;alkoholne pijače;blagovne znamke;trženje;konkurenca;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [J. L. Krese]
UDC: 339.138
COBISS: 23764454 Link will open in a new window
Views: 667
Downloads: 138
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Other data

Secondary language: English
Secondary title: ǂThe ǂentrance of the Krucefix brand on Austrian market
Secondary keywords: Slovenia;Austria;foreign trade;exports;alcoholic drinks;brands;marketing;competition;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 60 str.
ID: 10862425