magistrsko delo
Tara Kovačec Divjak (Author), Barbara Čater (Mentor)

Abstract

Analiza prednakupnega vedenja na spletu pri nakupu otroškega vozička

Keywords

trženje;nakup;vedenje potrošnikov;odločanje;spletna trgovina;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [T. Kovačec Divjak]
UDC: 366
COBISS: 24195046 Link will open in a new window
Views: 522
Downloads: 262
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Other data

Secondary language: English
Secondary title: ǂAn ǂanalysis of online consumer behaviour before the purchase: the case of baby strollers
Secondary keywords: marketing;purchasing;consumer behaviour;decision making;online shopping;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 65, 10 str.
ID: 10918366
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