zaključna strokovna naloga visoke poslovne šole
Lara Pintarič (Author), Mateja Kos Koklič (Mentor)

Abstract

Analiza spletnega nakupovanja žensk kot posledice negativnih čustvenih stanj

Keywords

trženje;nakup;vedenje potrošnikov;odločanje;psihologija potrošnika;spletna trgovina;internet;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [L. Pintarič]
UDC: 339.13
COBISS: 24180710 Link will open in a new window
Views: 687
Downloads: 118
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Other data

Secondary language: English
Secondary title: Analysis of online shopping among women as a consequence of negative emotional states
Secondary keywords: marketing;purchasing;consumer behaviour;decision making;consumer psychology;online shopping;internet;research;analysis;
Type (COBISS): Final paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 24, 33 str.
ID: 10928806