ǂThe ǂlanguage of online advertising of Slovenian higher education institutions

master's thesis

Rebecca Flegar (Author), Igor Rižnar (Mentor)

Abstract

The language of online advertising of Slovenian higher education institutions

Keywords

language of advertisements;linguistic aspects;linguistic structures;terminology of advertising;advantages and disadvantages of online advertising;online advertising;

Data

Language:	English
Year of publishing:	2017
Typology:	2.09 - Master's Thesis
Organization:	UP FM - Faculty of Management Koper
Publisher:	[R. Flegar]
UDC:	378(043.2)
COBISS:	1540409284
Views:	1713
Downloads:	70
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	Slovenian
Secondary keywords:	jezik oglaševanja;jezikovni vidiki;jezikovne strukture;prednosti in slabosti online oglaševanja;spletno oglaševanje;visokošolski zavodi v Sloveniji;
Type (COBISS):	Master's thesis/paper
Thesis comment:	Univ. na Primorskem, Fak. za management
Pages:	X, 69 str.
ID:	11315361