Strategija razvoja turizma u Nacionalnom parku Una

diplomski rad visokoškolskog strukovnog studija

Lejla Pajazetović (Author), Marko Koščak (Mentor), Barbara Pavlakovič (Co-mentor), Amarildo Mulić (Co-mentor)

Abstract

Proučavanjem literature naučili smo i usvojili znanje o prirodi nacionalnih parkova te upoznali njihovu vezu s turizmom i razne izazove s kojima se suočavaju. Teorijski dio je temeljen na problematici Nacionalnog parka Una, proučavanju prilika za razvoj održivog turizma te istraživanju kako turizam kao jedan od vodećih faktora utječe na održivi razvoj u zaštićenom području. Istakli smo glavne karakteristike ovog zaštićenog područja i usporedili ih s glavnim karakteristikama Nacionalnog parka Plitvička jezera. S ciljem identificiranja trenutne situacije i položaja Nacionalnog parka Una te nuđenja smjernica za njihovo poboljšanje napravili smo benchmarking analizu. S tim u vezi procijenili smo i analizirali prednosti, slabosti, prilike i prijetnje Nacionalnog parka Una putem SWOT analize. Empirijskim istraživanjem i polustrukturiranim intervjuom utvrdili smo da su infrastruktura, nedostatak aktivnosti za posjetitelje te slaba financijska investiranja faktori koji utječu na sporiji razvoj turizma ovog zaštićenog područja. Uz pomoć stručnjaka s područja Nacionalnog parka Una i njihovih mišljenja o problematici ovog zaštićenog područja dobili smo jako važne informacije koje su nam pomagale prilikom kreiranja strategije razvoja turizma. Kao smjernice kreirali smo dva održiva turistička paketa na otvorenom.

Keywords

narodni park;zaščiteno področje;trajnostni razvoj;trajnostni turizem;

Data

Year of publishing:	2020
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FT - Faculty of Tourism
Publisher:	[L. Pajazetović]
UDC:	338.48:712.23(497.6Bihać)(043.2)
COBISS:	38558467
Views:	687
Downloads:	113
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Strategija razvoja turizma v Narodnem parku Una
Secondary abstract:	Through the study of literature, we learned and adopted knowledge about the nature of national parks, and learned about their connection with tourism and the various challenges they face. The theoretical part is based on the issues of the Una National Park, the study of opportunities for the development of sustainable tourism and research on how tourism as one of the leading factors affects sustainable development in the protected area. We highlighted the main features of this protected area and compared them with the main features of the Plitvice Lakes National Park. In order to identify the current situation and position of the Una National Park and offer guidelines for their improvement, we made a benchmarking analysis. In this regard, we assessed and analyzed the strengths, weaknesses, opportunities and threats of Una National Park, through a SWOT analysis. Through empirical research and a semi-structured interview, we found that infrastructure, lack of activities for visitors and poor financial investment are factors that affect the slower development of tourism in this protected area. With the help of experts from the Una National Park and their opinions on the problems of this protected area, we received very important information, which helped us in creating a tourism development strategy, which contains a vision, priorities and measures for tourism development. As guidelines, we have created two sustainable outdoor tourism packages - Adrenaline experience in Una National Park and Outdoor Workshop - in nature.
Secondary keywords:	national park;protected area;sustainable development;sustainable tourism;
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fakulteta za turizem
Pages:	77 str., 13 str. pril.
ID:	11973646