primer izbranega sponzorja
Maja Bukovnik (Author), Maja Makovec Brenčič (Mentor)

Abstract

Družbena omrežja kot orodje dobrodelnih aktivacij

Keywords

podjetje;družbena odgovornost;sponzorstvo;trženje;družbena omrežja;raziskave;analiza;primeri;Gorenje;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Bukovnik]
UDC: 339.138
COBISS: 27915779 Link will open in a new window
Views: 280
Downloads: 33
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary title: Social networks as a tool of charitable activations: the case of a selected sponsor
Secondary keywords: enterprises;social responsibility;sponsorship;marketing;social networks;research;analysis;cases;Gorenje;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 63, 35 str.
ID: 12255625
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