primer izbranega podjetja
Robert Klemenčič (Author), Mojca Marc (Mentor)

Abstract

Analiza smiselnosti implementacije novega proizvoda

Keywords

trg;trženje;novi proizvodi;razvoj;ponudba;konkurenca;strategija trženja;življenjski ciklus;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [R. Klemenčič]
UDC: 339.138
COBISS: 62196227 Link will open in a new window
Views: 249
Downloads: 24
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Other data

Secondary language: English
Secondary title: ǂA ǂfeasibility study for new product implementation: the case of selected company
Secondary keywords: market;marketing;new products;development;supply;competition;marketing strategy;life sycle;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 66, 8 str.
ID: 13303356