magistrsko delo
Aljaž Pavlič (Author), Denis Marinšek (Mentor)

Abstract

Analiza zadovoljstva in zvestobe med potrošniki trgovin Hofer in Lidl s pomočjo neto promocijskega rezultata

Keywords

Slovenija;diskont;prodajalna;Hofer;Lidl;potrošnik;zadovoljstvo;lojalnost;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [A. Pavlič]
UDC: 366
COBISS: 85687555 Link will open in a new window
Views: 164
Downloads: 18
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Other data

Secondary language: English
Secondary title: ǂAn ǂanalysis of satisfaction and loyalty among Hofer and Lidl store consumers using net promoter score
Secondary keywords: Slovenia;sales discount;shops;Hofer;Lidl;consumer;satisfaction;loyalty;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 49, 4 str.
ID: 13815213