diplomsko delo
Anja Arhar (Author), Klement Podnar (Mentor)

Abstract

Vpliv vpletenosti na zvestobo blagovni znamki

Keywords

Potrošniki;Blagovne znamke;Vedenje potrošnikov;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [A. Arhar]
UDC: 366(043.2)
COBISS: 31698525 Link will open in a new window
Views: 597
Downloads: 168
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Consumers;Trademarks;Consumer behavior;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 67 f.
Keywords (UDC): social sciences;družbene vede;safeguarding the mental and material necessities of life;socialno delo;socialna pomoč;stanovanje;zavarovalstvo;consumerism;potrošništvo;
ID: 1463642