master's thesis
Nuša Erjavec (Author), Barbara Čater (Mentor)

Abstract

Consumer buying behavior of premium class cars in Slovenia

Keywords

marketing;sales;cars;brands;consumer behaviour;research;analysis;

Data

Language: English
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Erjavec]
UDC: 366
COBISS: 93914371 Link will open in a new window
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Downloads: 0
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Other data

Secondary language: Slovenian
Secondary title: Vedenje porabnikov pri nakupu vozil premijskega razreda v Sloveniji
Secondary keywords: trženje;prodaja;avtomobili;blagovne znamke;vedenje potrošnikov;raziskave;analiza;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: V, 66, 15 str.
ID: 15257277
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