Nove oblike radijskega oddajanja

medijska konvergenca na primeru oddaje Radio 1 Breakfast Show

Ružica Petrova (Author), Maruša Pušnik (Mentor)

Abstract

Diplomsko delo obravnava koncepte medijske konvergence in digitalizacije na področju radia. Glavni cilj je ugotoviti ključne posledice medijske konvergence in novih medijev, ki so redefinirali primarne vrednote radia in njegove načine delovanja kot tradicionalnega množičnega medija. Tehnološki razvoj radia, katerega začetki segajo v zgodnja leta prejšnjega stoletja, je ključni proces, ki ponazarja, kako je radio doživljal različne izzive, rasel skozi celo stoletje v različnih vidikih in se prebil skozi digitalno dobo. Natančen pregled razvoja radia je v diplomskem delu opravljen na primeru BBC-jevih radijskih omrežij, ki s stoletno zgodovino izstopajo kot pomembni dejavniki evolucije radia. Skozi kronološki pregled BBC-jevega razvoja, s tem pa tudi splošnega tehnološkega razvoja radia, bom označila ključne trenutke in dogodke, ki opredeljujejo radio kot edinstven zvočni množični medij. Drugi del diplome zaznamuje študija primera posebne izdaje BBC-jeve jutranje oddaje Radio 1 Breakfast Show, ki je del dnevnega programa Radia 1 od leta 1967. Poleg radia se je tudi oddaja skozi leta razvijala in doživela dobo digitalizacije, ki je uvedla nove načine oddajanja, potrošniške navade in medijske prakse. Pri tem se bom poglobila v teoretizacijo ključnih pojmov, kot sta interakcija in fragmentacija vsebine, posvetila pa se bom tudi novejšim pojavom, kot je radijska vizualizacija. Glavno spoznanje diplomskega dela je, da je fenomen medijske konvergence preoblikoval primarne načine delovanja radia, medtem ko je novo konvergentno medijsko okolje uvedlo nove medije, kot je internet, od katerega je obstoj radia postal v veliki meri odvisen.

Keywords

komunikacija;oddajanje;medijska konvergenca;radijska vizualizacija;

Data

Language:	Slovenian
Year of publishing:	2022
Typology:	2.11 - Undergraduate Thesis
Organization:	UL FDV - Faculty of Social Sciences
Publisher:	[R. Petrova]
UDC:	075.1(410)(043.2)
COBISS:	112742915
Views:	93
Downloads:	28
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	New forms of radio broadcasting: media convergence in the case of Radio 1 Breakfast Show
Secondary abstract:	The diploma thesis addresses the concepts of media convergence and digitalization in the field of radio. The main goal is to determine some of the key implications of media convergence and new media, which have redefined radio's primary values and ways of functioning as a traditional mass medium. The technological development of radio, whose beginnings are rooted in the early years of the previous century, is a key process which illustrates how radio underwent various challenges, developed throughout the whole century in various aspects, and broke through into the digital era. An in-detail review of the evolution of radio in the diploma thesis is conducted through the example of BBC's radio networks, which with a century-old history stand out as important factors in the history of radio. Through a chronological review of BBC's development, and with it also the technological development of radio, I will mark key moments and events that define radio as an exceptional audio-only mass medium. The second part of the diploma thesis is marked by a case study of a special edition of BBC's morning show Radio 1 Breakfast Show which has been part of Radio 1's daily program since 1967. Along with radio the show has developed throughout the years and experienced the digitalization era, which introduced new ways of broadcasting, consumer habits, and media practices. I will discuss the theoretization of key concepts such as interaction and content fragmentation, while also focusing on newer occurrences, such as radio visualization. One of the main conclusions of the diploma thesis is that the phenomenon of media convergence reshaped radio's primary ways of functioning, while the new converged media environment introduced new media, such as the internet, on which radio's existence has become quite dependent.
Secondary keywords:	communication;broadcasting;media convergence;radio visualization;Radio;Zgodovina;Digitalizacija;Mediji;Velika Britanija;Univerzitetna in visokošolska dela;
Type (COBISS):	Bachelor thesis/paper
Study programme:	0
Embargo end date (OpenAIRE):	1970-01-01
Thesis comment:	Univ. v Ljubljani, Fak. za družbene vede
Pages:	56 str.
ID:	15645116