Zasnova poslovnega načrta avtokampa Kamp Loka

diplomsko delo

Nejc Bernik (Author), Marko Ferjan (Mentor)

Abstract

Diplomsko delo obravnava kampiranje v Škofji Loki. Mesto z okolico si kamp zasluži, saj je drugo najstarejše mesto v Sloveniji, ponuja bogato turistično izkušnjo in je v bližini naravnih turističnih krajev, zgodovinskih znamenitosti in prestolnice. Cilj naloge je preveriti, ali je na razpoložljivem prostoru možno postaviti kamp in ali je ta finančno vzdržen ter kolikšen je njegov vpliv na mesto Škofja Loka, okoliške turistične destinacije in regijo. Pri preverjanju smiselnosti postavitve Kampa Loka smo s pregledom turističnih dejstev, znanja in vedenja iz literature ter s pomočjo poslovnega načrta preverili finančno smiselnost izvedbe za lastnika ter ocenjevali okoljske vplive na Škofjo Loko in okolico. Naloga predstavlja smiseln in finančno uspešen Kamp Loka ter način umeščanja v prostor, razdelitev parcel, povezavo s turistično ponudbo ter predlaga nadaljnjo širitev podjetja na različna, s kampom povezana področja.

Keywords

kamp;Škofja Loka;poslovni načrt;turizem.;

Data

Language:	Slovenian
Year of publishing:	2022
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FOV - Faculty of Organizational Sciences
Publisher:	[N. Bernik]
UDC:	005.5
COBISS:	125452547
Views:	2
Downloads:	0
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Design of the business plan of the Camp Loka campsite
Secondary abstract:	The diploma addresses the problem of camping in Škofja Loka. The city and its surroundings deserve the camp, as it is the second oldest city in Slovenia, offers a rich tourist experience, and is close to natural tourist destinations, historical sites, and Slovenian capital Ljubljana. The task aims to check whether it is possible to run a camp in the available space and, whether it is financially sustainable, its impact on the city of Škofja Loka, the surrounding tourist destinations and the region. In checking the feasibility of setting up Camp Loka, we studied the financial feasibility of the implementation for the owner. We assessed the impact on Škofja Loka and its surroundings by reviewing tourist facts, knowledge and behaviour from literature and sources with the help of a business plan. The task presents a meaningful and financially successful Camp Loka and the way of placement in space, division of plots and connection with the tourist offer. It proposes further company growth in various areas related to the camp.
Secondary keywords:	Poslovno načrtovanje;Turizem;Kampi;Univerzitetna in visokošolska dela;
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fak. za organizacijske vede
Pages:	V, 62 f.
ID:	15835746