magistrsko delo
Diana Dovgan (Author), Mateja Kos Koklič (Mentor), Irena Vida (Thesis defence commission member), Tanja Dmitrović (Thesis defence commission member)

Abstract

No abstract data available

Keywords

trgovina;spletna trgovina;nakup;odločanje;vedenje potrošnikov;medgeneracijske razlike;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [D. Dovgan]
UDC: 339.138
COBISS: 111291139 Link will open in a new window
Views: 2
Downloads: 0
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Other data

Secondary language: English
Secondary title: ǂThe ǂattitudes of the baby boom generation toward online shopping
Secondary keywords: trade;online shopping;purchasing;decision making;consumer behaviour;generation gap;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 69, 35 str.
ID: 16215923