magistrsko delo
Leja Gornik (Author), Jurij Selan (Mentor)

Abstract

Ustvarjalci grafičnih znakov se morajo zavedati pomena izbranih elementov za grafični znak, ta bo namreč predstavljal podjetje. Grafični znak je temelj blagovne znamke, saj je le ta preko grafičnega znaka prepoznavna. Pravzaprav je kot obraz podjetja, ki dela prepoznavnost v svetu in s tem nosi veliko odgovornost. Vsi grafični znaki nekaj predstavljajo, vprašanje pa je, ali jih znamo razbrati in razumeti. V magistrskem delu sem se ukvarjala z obliko, barvo in simboli v grafičnih znakih ter z njihovo prikrito vsebino oziroma sporočilom. V empiričnem delu sem raziskovala, ali učenci razumejo grafične znake in jih skušajo razbrati. Raziskavo, v kateri so sodelovali učenci 9. razreda pri predmetu likovno snovanje, sem izvedla v osnovni šoli s pomočjo didaktične igre, raziskovalnega dnevnika in učne priprave; učenci so v sklopu raziskave samostojno izdelali grafični znak. S svojo raziskavo želim vplivati na poučevanje likovnega pouka na področju grafičnega oblikovanja.

Keywords

grafični znak;oblika;barva;simbol;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL PEF - Faculty of Education
Publisher: [L. Gornik]
UDC: 76(043.2)
COBISS: 151818499 Link will open in a new window
Views: 13
Downloads: 1
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Other data

Secondary language: English
Secondary title: Primary students' understanding of the meaning of graphic symbols
Secondary abstract: Creators of graphic signs must be aware of the meaning of the chosen graphic sign elements, as these will be representing the company. The graphic sign is the foundation of the brand because only through the brand the company is recognisable. We can say it is like the face of a company, which makes the company recognisable worldwide and as such bears great responsibility. All graphic signs represent something, but the question is, whether we know how to unravel and understand them. In my master’s thesis, I dealt with the shape, colours, and symbols in graphic signs, and tried to uncover what may be hidden in a graphic sign. In the empirical part, I studied if primary students understand graphic signs and if they can unravel them. I carried out the study with 9th grade primary school students participating in the Art Design course with the help of a didactic game, a research journal, and a lesson plan, part of which was also the independent design of their very own graphic sign. With my research, I want to have an impact on the way of teaching in art classes in the field of graphic design.
Secondary keywords: graphic signs;shape;colour;symbol;Grafika;Osnovnošolsko izobraževanje;Univerzitetna in visokošolska dela;
Type (COBISS): Master's thesis/paper
Study programme: 0
Thesis comment: Univ. v Ljubljani, Pedagoška fak., Poučevanje, Likovna pedagogika
Pages: 1 spletni vir (1 datoteka PDF (87 str.))
ID: 18873803