diplomsko delo (visokošolski strokovni študij)
Igor Lavrič (Author), Mirko Tratnik (Reviewer), Leon Oblak (Mentor)

Abstract

Poznati kupca in s tem njegove navade, želje in potrebe pomeni biti konkurenčen v veliki ponudbi raznovrstnega pohištva v Sloveniji. Poskušali smo podrobneje prikazati stanje pokritosti Slovenije s saloni pohištva glede na število prebivalcev po mestih in regijah. Raziskava je narejena na osnovi ankete, ki je vsebovala vprašanja o velikosti trgovin, številu zaposlenih prodajalcev, velikosti skladišč, številu dobaviteljev in asortimanu proizvodov. S pomočjo statističnih analiz, ki smo jih opravili, smo dobili dejansko sliko o razširjenosti trgovin s pohištvom. Pokazalo se je, da je prestolnica Slovenije in z njo tudi vsa regija, najbolje pokrita s saloni pohištva, najslabše pa je v zasavski regiji, ki pa tudi v ostalih gospodarskih panogah zaostaja od povprečja.

Keywords

saloni pohištva;asortiman;kupec;trgovec;dobavitelj;skladišče;prodaja;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL BF - Biotechnical Faculty
Publisher: [I. Lavrič]
UDC: 684.4:658.85
COBISS: 1514633 Link will open in a new window
Views: 1427
Downloads: 457
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Other data

Secondary language: English
Secondary title: Analysis of furniture salons in Slovenia
Secondary abstract: To know the customer and to know his habits, wishes and needs means to be able to compete in the miscellaneous furniture market in Slovenia. We tried to show the furniture salons; coverage with regard to the number of inhabitantsin different cities and regions. Our research is based on inquiries about salon size, number of employees, storeroom sizes, number of suppliers, and product assortment. Previously done statistic analysis helped us to create an actual picture of how the furniture stores are spread over the country. It was found out that most stores are situated in the Slovenian capital and surrounding regions, and the least in the Zasavje region, where other industries are also below average.
Secondary keywords: furniture stores;customer;assortment;salesman;supplier;warehouse;sale;
Type (COBISS): Undergraduate thesis
Thesis comment: Diplomsko delo, Univ. v Ljubljani, Biotehniška fakulteta, Oddelek za lesarstvo
Pages: IX, 48 f., [42 f. pril.]
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;industries;crafts and trades for finished or assembled articles;industrije;obrti in rokodelstva za sestavljanje in dodelavo izdelkov;furniture and allied industries;furniture manufacture;upholstery;pohištvene in podobne industrije;proizvodnja pohištva;tapetništvo;furniture;furniture design and manufacture;pohištvo;oblikovanje in izdelovanje pohištva;applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;business management;administration;commercial organization;poslovni menedžment;administracija;komercialna organizacija;marketing;sales;selling;distribution;prodaja;distribucija;
ID: 21109
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