diplomsko delo, univerzitetni študij
Tanja Tič (Author), Marjan Simčič (Reviewer), Emil Erjavec (Mentor), Aleš Kuhar (Co-mentor)

Abstract

Vpliv blagovne znamke na sprejemljivost kislih kumaric pri potrošniku

Keywords

blagovna znamka;trgovska blagovna znamka;živila;sprejemljivost živil;potrošniki;senzorične lastnosti;kisle kumarice;nakupovalne navade;proizvajalci živilskih izdelkov;slovensko tržišče;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL BF - Biotechnical Faculty
Publisher: [BF, Oddelek za živilstvo]
UDC: 339.13:664.8:635.63
COBISS: 3196536 Link will open in a new window
Views: 1291
Downloads: 325
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Other data

Secondary language: English
Secondary title: ǂThe ǂinfluence of the brand on consumer acceptance of gherkins
Secondary keywords: brand;private label;food;food acceptance;consumer;sensory properties;gherkins;purchase behaviour;food producers;Slovenian market;
URN: pdf
Type (COBISS): Undergraduate thesis
Pages: X, 71 f.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;chemical technology;chemical and related industries;kemijska tehnologija;kemijske in sorodne industrije;production and preservation of solid foodstuffs;proizvodnja in konzerviranje živil;applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;agriculture and related sciences and techniques;forestry;farming;wildlife exploitation;kmetijstvo ter sorodne vede in tehnologije;garden plants;gardening;vrtne rastline;vrtnarstvo;edible fruits and seeds;pulses;užitni plodovi in semena;zrna stročnic;
ID: 23353
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