diplomsko delo
Pina Javernik (Author), Klement Podnar (Mentor)

Abstract

Vloga govoric v integralnem tržnem komuniciranju

Keywords

Tržno komuniciranje;Potrošniki;Vedenje;Zadovoljstvo;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [P. Javernik]
UDC: 330.5(043)
COBISS: 26583901 Link will open in a new window
Views: 663
Downloads: 300
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Marketing communication;Consumers;Behavior;Satisfaction;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 75 f.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;economics in general;ekonomija na splošno;ekonomisti;ekonomske vede;national property;national assets;social product;balance of the economy;estimation of national product;družbena lastnina;družbena sredstva;družbeni produkt;gospodarsko ravnotežje;potrošnja;življenjski standard;
ID: 42270
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