diplomsko delo
Alja Zadravec (Author), Karmen Erjavec (Mentor)

Abstract

Hibridna sporočila v tisku - kakšna je vloga oglaševalcev?

Keywords

hibridna sporočila;Oglaševanje;Novinarstvo;Novinarska etika;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [A. Zadravec]
UDC: 659.1:070(043)
COBISS: 27684957 Link will open in a new window
Views: 1148
Downloads: 260
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Advertising;Journalism;Journalistic ethics;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 77 f.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;publicity;advertising;oglaševanje;science and knowledge;organization;computer science;information;documentation;librarianship;institutions;publications;znanost in znanje;organizacije;informacije;dokumentacija;bibliotekarstvo;institucije;publikacije;newspapers;the press;journalism;časniki;tisk;
ID: 44381