primeri slovenskih predelovalnih podjetij
Saša Ušaj (Author), Maja Makovec Brenčič (Mentor)

Abstract

Standardizacija in adaptacija v mednarodmem trženjskem komuniciranju

Keywords

Slovenija;predelovalna industrija;podjetje;medorganizacijsko trženje;mednarodno trženje;standardizacija;usklajevanje;oglas;pospeševanje prodaje;direktno trženje;odnosi z javnostjo;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [S. Ušaj]
UDC: 339.138
COBISS: 16850662 Link will open in a new window
Views: 792
Downloads: 207
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: Slovenia;processing industry;enterprises;intercompany marketing;international marketing;standardization;adjustment;advertisement;sales promotion;direct selling;public relations;
Type (COBISS): Undergraduate thesis
Thesis comment: Univerza v Ljubljani, Ekonomska fakulteta
Pages: 45 str. 7 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 44828