magistrsko delo
Simona Osterman (Author), Vesna Žabkar (Mentor)

Abstract

Pritegnitev pozornosti porabnika v oglaševanju na prostem

Keywords

trženje;oglas;prodaja;uspeh;meritve;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [S. Osterman]
UDC: 339.138
COBISS: 17882598 Link will open in a new window
Views: 590
Downloads: 149
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Other data

Secondary language: Unknown
Secondary keywords: marketing;advertisement;sales;success;measurements;research;analysis;
Type (COBISS): Master's thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: 97 str., XI str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 48682
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