diplomsko delo
Petra Trobec (Author), Domen Bajde (Mentor)

Abstract

Testiranje oglasov pred izvedbo oglaševalske akcije

Keywords

trženje;poslovno komuniciranje;oglas;testiranje;uspeh;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [P. Trobec]
UDC: 659.1
COBISS: 17967846 Link will open in a new window
Views: 818
Downloads: 244
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Other data

Secondary language: Unknown
Secondary keywords: marketing;business communication;advertisement;testing;success;research;analysis;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 46 str., 27 str. pril.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;publicity;advertising;oglaševanje;
ID: 48872