diplomsko delo
Mihaela Hočevar (Author), Irena Vida (Mentor)

Abstract

Vpliv pospeševanja prodaje živilskih izdelkov na končne potrošnike

Keywords

živilska industrija;trženje;pospeševanje prodaje;poslovno komuniciranje;blagovne znamke;strategija trženja;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Hočevar]
UDC: 658.8
COBISS: 18016486 Link will open in a new window
Views: 687
Downloads: 191
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: food industry;marketing;sales promotion;business communication;trademarks;marketing strategy;research;analysis;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 44 str., 39 str. pril.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;business management;administration;commercial organization;poslovni menedžment;administracija;komercialna organizacija;marketing;sales;selling;distribution;prodaja;distribucija;
ID: 48921