diplomsko delo
Jasmina Šimunac (Author), Matevž Rašković (Mentor)

Abstract

Značilnosti tržnega komuniciranja starejšim porabnikom

Keywords

trženje;poslovno komuniciranje;oglas;potrošnik;starost;demografija;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [J. Šimunac]
UDC: 339.138
COBISS: 18915814 Link will open in a new window
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Downloads: 163
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Other data

Secondary language: Unknown
Secondary keywords: marketing;business communication;advertisement;consumer;age;demography;research;analysis;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 45 str., 22 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 50477