Ovrednotenje primerjalnega oglaševanja na strani porabnikov

Abstract

Keywords

Data

Language:	Slovenian
Year of publishing:	2010
Source:	Ljubljana
Typology:	2.11 - Undergraduate Thesis
Organization:	UL EF - Faculty of Economics
Publisher:	[L. Norčič]
UDC:	659.1
COBISS:	19812582
Views:	597
Downloads:	202
Average score:	0 (0 votes)
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Other data

Secondary language:	Unknown
Secondary keywords:	marketing;trademarks;ethics;comparisons;psychology;consumer behaviour;case study;
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Ljubljani, Ekonomska fakulteta
Pages:	II, 35, [11] str.
Keywords (UDC):	applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;publicity;advertising;oglaševanje;
ID:	52056