Kompatibilnost oglaševanja in kredibilnosti slavne osebnosti

Abstract

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Data

Language:	Slovenian
Year of publishing:	2011
Source:	Ljubljana
Typology:	2.11 - Undergraduate Thesis
Organization:	UL EF - Faculty of Economics
Publisher:	[S. Franić]
UDC:	659.1
COBISS:	20321510
Views:	1092
Downloads:	185
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Other data

Secondary language:	Unknown
Secondary keywords:	marketing;personality;advertisement;consumer behaviour;efficiency;culture;research;analysis;
Type (COBISS):	Final paper
Thesis comment:	Univ. v Ljubljani, Ekonomska fakulteta
Keywords (UDC):	applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;publicity;advertising;oglaševanje;
ID:	54081