diplomsko delo
Nataša Todoroska (Author), Gregor Pfajfar (Mentor)

Abstract

Funkcija embalaže in njen vpliv na prodajo parfumov

Keywords

kozmetika;embalaža;trženje;nakup;odločanje;vedenje potrošnikov;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Todoroska]
UDC: 339.138
COBISS: 20676838 Link will open in a new window
Views: 693
Downloads: 323
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: cosmetics;packaging;marketing;purchasing;decision making;consumer behaviour;research;analysis;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: II, 24, 4 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 57345