doctoral dissertation
Jasmina Dlačić (Author), Vesna Žabkar (Mentor)

Abstract

Customer orientation and loyalty in mobile telecommunications

Keywords

telecommunications;mobile telephony;loyalty;satisfaction;consumer;customer relationship;research;analysis;

Data

Language: English
Year of publishing:
Source: Ljubljana
Typology: 2.08 - Doctoral Dissertation
Organization: UL EF - Faculty of Economics
Publisher: [J. Dlačić]
UDC: 339.138
COBISS: 20937446 Link will open in a new window
Views: 741
Downloads: 170
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Other data

Secondary language: Slovenian
Secondary keywords: telekomunikacije;mobilna telefonija;telofon;lojalnost;zadovoljstvo;potrošnik;odnosi s strankami;raziskave;analiza;
Type (COBISS): Doctoral dissertation
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: IV, 205 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 58433
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