diplomsko delo
Mirjana Praštalo (Author), Gregor Pfajfar (Mentor), Kir Kuščer (Co-mentor)

Abstract

Vpliv neposrednega trženja na vedenje turistov

Keywords

turizem;trženje;nakup;odločanje;vedenje potrošnikov;psihologija;kultura;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Praštalo]
UDC: 339.138
COBISS: 21139942 Link will open in a new window
Views: 873
Downloads: 132
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: tourism;marketing;purchasing;decision making;consumer behaviour;psychology;culture;research;analysis;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: II, 41, 10 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 59410