Tina Tomažič (Author), Jelena Jurišić (Author)

Abstract

Covert advertising in the context of media ethics on the example of Slovenian press

Keywords

prikrito oglaševanje;tisk;dnevni časopisi;dobiček;etika;mediji;covert advertising;press;newspapers;profit;ethics;media;

Data

Language: English
Year of publishing:
Typology: 1.01 - Original Scientific Article
Organization: UM FERI - Faculty of Electrical Engineering and Computer Science
UDC: 659.3
COBISS: 13678870 Link will open in a new window
ISSN: 1800-7074
Views: 1517
Downloads: 52
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary title: Prikriveno oglašavanje u kontekstu medijske etike na primjeru slovenskog tiska
Secondary keywords: prikrito oglaševanje;tisk;dnevni časopisi;dobiček;etika;mediji;
URN: URN:SI:UM:
Pages: str. 67-82
Volume: ǂGod. ǂ2
Issue: ǂbr. ǂ4
Chronology: nov. 2009
ID: 8717946
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