diplomsko delo visokošolskega strokovnega študija Organizacija in management delovnih procesov
Dejan Sršen (Author), Drago Vuk (Mentor), Marjan Senegačnik (Co-mentor)

Abstract

Podjetje, ki želi na današnjem trgu ostati konkurenčno, mora biti inovativno. Sposobnost podjetja, da zadovoljuje pričakovanja kupcev, je v veliki meri odvisna od njegove sposobnosti inoviranja in lansiranja novih proizvodov po konkurenčnih cenah. Inovacije so torej ključni dejavnik za doseganje trajnih konkurenčnih prednosti in kot take eden od ključnih izzivov za podjetja. Če ima podjetje na trgu veliko konkurenco, mora povečati kakovost, hkrati pa več vlagati v razvoj novih izdelkov in v nove proizvodne tehnologije. Le-tako je možno povečati produktivnost in s tem možnost preživetja. Za doseganje teh ciljev pa je pomembno, da imamo zaposlene, ki so inovativno naravnani. Področje, ki ga obravnavamo v diplomski nalogi, je inovativna dejavnost v podjetju, ki vključuje in povezuje najširšo skupino zaposlenih in daje možnost zaposlenim, da se ustvarjalno vključijo v razmišljanje, kako bi delali bolje, varneje, ceneje in bolj organizirano.

Keywords

invencija;inovacija;inovacijski proces;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM FOV - Faculty of Organizational Sciences
Publisher: [D. Sršen]
UDC: 001.895
COBISS: 7310867 Link will open in a new window
Views: 1571
Downloads: 87
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Other data

Secondary language: English
Secondary title: INNOVATIVE ACTIVITIES IN A COMPANY LTH ULITKI D.O.O.
Secondary abstract: The organisation that wants to stay competitive in the market today needs to be innovative. The ability of an organisation to satisfy customers' needs largely depends on its innovations and launching new products with competitive prices. Innovations are therefore the key factor for achieving sustainable competitive advantage and thus represent one of the key challenges for any organisation. When market competition becomes stronger the need to invest into the new product development, new technologies and higher product quality grows. It is the only way to increase productivity and chances to survive. It is essential to have employees who are innovative oriented. In the diploma paper we are considering innovative activities in organisations that include and connect the largest group of employees and give them the opportunity to creatively contribute in providing different options how to work better, safer, and cheaper and be better organised.
Secondary keywords: invention;innovation;innovation process;innovative activities;
URN: URN:SI:UM:
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Mariboru, Fak. za organizacijske vede
Pages: 32 f.
ID: 8729634
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