magistrsko delo
Danilo Tomšič (Author), Tomaž Kolar (Mentor)

Abstract

Analiza vpliva zadovoljstva porabnikov in nameravane zvestobe na dejansko zvestobo ponudnikom mobilnih telekomunikacij v Sloveniji

Keywords

Slovenija;telekomunikacije;mobilna telefonija;storitve;odnosi s strankami;zadovoljstvo;lojalnost;raziskave;analysis;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [D. Tomšič]
UDC: 339.13
COBISS: 22531046 Link will open in a new window
Views: 989
Downloads: 159
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Other data

Secondary language: Unknown
Secondary title: ǂAn ǂanalysis of customer satisfaction and repurchase intent on customer retention in Slovenian mobile telecommunications service market
Secondary keywords: Slovenia;telecommunications;mobile telephony;services;customer relationship;satisfaction;loyalty;research;analiza;
Type (COBISS): Master's thesis
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: V, 84, 30 str.
ID: 8757929