magistrsko delo
Mateja Peric (Author), Tomaž Kolar (Mentor)

Abstract

Analiza stališč sponzorjev mednarodnih medicinskih kongresov

Keywords

trženje;sponzorstvo;poslovno komuniciranje;zdravstvo;kongresi;financiranje;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Peric]
UDC: 339.138
COBISS: 22192614 Link will open in a new window
Views: 621
Downloads: 215
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary title: ǂAn ǂanalysis of attitudes of international medical congresses sponsors
Secondary keywords: marketing;sponsorship;business communication;health services;congresses;financing;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 72, 50 str.
ID: 8757937