diplomsko delo
Tamara Geč (Author), Franc Lorbek (Mentor)

Abstract

Posebnosti politike komuniciranja v marketingu turističnih agencij : diplomsko delo

Keywords

turizem;komuniciranje;marketing;turistične agencije;storitve;osebna prodaja;oglaševanje;pospeševanje prodaje;odnosi z javnostjo;neposredna prodaja;

Data

Language: Slovenian
Year of publishing:
Source: Maribor
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: [T. Geč]
UDC: 658.8:338.48
COBISS: 7887132 Link will open in a new window
Views: 1994
Downloads: 118
Average score: 0 (0 votes)
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Other data

Secondary language: English
URN: URN:SI:UM:
Type (COBISS): Undergraduate thesis
Pages: 112 str.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;business management;administration;commercial organization;poslovni menedžment;administracija;komercialna organizacija;marketing;sales;selling;distribution;prodaja;distribucija;social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;economic situation;economic policy;management of the economy;economic planning;production;services;prices;menedžment gospodarstva;gospodarsko načrtovanje;proizvodnja;storitve;production and services according to economic sectors;gospodarske panoge;tourism;turizem;
ID: 8761385