Podjetništvo za ženske

vpliv podjetniškega udejstvovanja na življenjsko zadovoljstvo

Maja Monrue (Author), Karin Širec (Mentor)

Abstract

Podjetništvo že od nekdaj velja za specifični način kariernega udejstvovanja, katerega se lotijo tisti posamezniki, ki še posebej cenijo neodvisnost in svobodo pri življenjskih odločitvah. V tem smislu podjetništvo ni zgolj način kariernega delovanja, pač pa gre za način življenja, ki podjetniku omogoča izpolnjevanje lastnega potenciala na najvišjem nivoju. Če je torej podjetništvo način življenja, potem nas zanima ali je lahko tudi pomemben dejavnik pri doseganju življenjskega zadovoljstva. Biti »srečen« oziroma »zadovoljen« je sicer lahko zelo širok pojem, a skozi naše diplomsko delo smo ugotovili, da obstaja močna povezava med izpolnjevanjem človekovih potencialov oziroma samoaktualizacijo in doseganjem življenjskega zadovoljstva. Ugotovili smo, da lahko človek dosega najvišjo stopnjo življenjskega zadovoljstva takrat, kadar izpolnjuje svojo najvišjo potrebo, potrebo po samouresničenju. Ker smo se v našem diplomskem delu dodatno osredotočili še na ženske, smo med drugim proučili tudi razlike med spoloma na področju življenjskih vrednot in pričakovanj, pa tudi same življenjske motivacije. Tako smo ugotovili, da imajo ženske večinoma drugačne vrednote od moških in da ta drugačnost vpliva tudi na karierne aspiracije. Ko smo proučevali podjetniške aspiracije žensk in moških smo prav tako ugotovili, da ženske vstopajo v podjetništvo z drugačnimi cilji in motivacijo. Na tak način smo lahko prepoznali vzroke za, kljub rasti še zmeraj, majhen delež ženskega podjetništva v svetu. Ugotovili smo, da je žensko podjetništvo precej drugačno od moškega podjetništva, ki je sicer tudi temelj opredeljevanju in podpiranju splošnega podjetništva v javnosti. Skozi diplomsko delo smo tako raziskali različnost podjetniških aspiracij med ženskami in moškimi ter vplivnost podjetniškega udejstvovanja na življenjsko zadovoljstvo. Naš cilj je bil odkriti vrsto podjetniškega udejstvovanja, ki bi ženske, predvsem tiste s podjetniško osebnostjo, pripeljal do življenjskega zadovoljstva. Pri pregledu literature in obstoječih raziskav smo se namreč lahko prepričali o pozitivnem vplivu podjetniškega udejstvovanja na življenjsko zadovoljstvo predvsem pri ljudeh, ki so tako privzgojeno (po vrednotah) kot tudi genetsko nagnjeni k podjetniški aktivnosti. Dejstvo je, da ženske, prav tako kot moški, življenjsko zadovoljstvo lahko dosegajo s samouresničenjem, torej z uresničenjem svojih potencialov, vendar pa je bistvena razlika v tem, da večina žensk poseduje tako karierni kot tudi družinski potencial (materinstvo), pri čemer pa je potreba po izpolnitvi enako močna pri obeh. Ženska bo zato za doseganje najvišje stopnje življenjskega zadovoljstva morala vzpostaviti močno ravnotežje med družinskim in kariernim življenjem, pri tem pa, smo ugotovili, je podjetniško udejstvovanje ena izmed najboljših alternativ.

Keywords

podjetništvo;ženske;žensko podjetništvo;zadovoljstvo;vrednote;

Data

Language:	Slovenian
Year of publishing:	2015
Typology:	2.11 - Undergraduate Thesis
Organization:	UM EPF - Faculty of Economics and Business
Publisher:	[M. Velcer]
UDC:	005-055.2
COBISS:	12246300
Views:	909
Downloads:	89
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Entrepreneurship for women
Secondary abstract:	Entrepreneurship has always been a special method of career engagement used by those who appreciate independence and the freedom of making life choices. Therefore, entrepreneurship is not just a way of career engagement, but rather a way of life that provides fulfilment of self-potential on the highest level. If this is the case, then we are interested in finding out whether entrepreneurship could also be a relevant factor in achieving life satisfaction. Being "happy" or "satisfied", however, may be a very large concept, but we have found out through our thesis that there is a great correlation between fulfilment of one's potentials or so-called self-actualization and life satisfaction achievement. We found that only when a person has achieved the highest level of life satisfaction and when his greatest need is fulfilled does he find self-actualization. In our thesis, we have focused on women. Therefore, we have, among other things, studied the gender differences in the field of life values and expectations, as well as on life motivation. Thus, we have realized that women mostly appreciate different values than men and also, that this specific differentiation has an impact on their career aspirations. While studying the entrepreneurial aspirations of women and men, we have also realized that women enter into entrepreneurship with different objectives and motivation. In this way, we were able to identify the causes for having a small, yet growing, proportion of female entrepreneurship in the world. Finally, we have found that female entrepreneurship is significantly different from male entrepreneurship, according to the way entrepreneurship is modernly defined and promoted in public. Through our thesis, therefore, we have researched the difference of entrepreneurial aspirations between women and men and the impact of entrepreneurial engagement on life satisfaction. Our goal was to discover the method of entrepreneurial engagement for women to achieve life satisfaction, especially those with an entrepreneurial personality. While reviewing the literature and available research, we have become certain about the positive impact of entrepreneurial engagement on life satisfaction, especially for those people who have acquired it, either by their values, or as result of a genetic trait toward entrepreneurial activity. The fact is that women as well as men can achieve life satisfaction with self-actualization, resulting in the realization of their potential. However, there is a crucial difference in that women possess both career potential as well as family potential (motherhood), with a strong need of equally fulfilling them both. Females, therefore, will have to set up a strong balance between career and family (work-life balance) to achieve the highest level of life satisfaction. We have realized that entrepreneurial engagement is one of the best alternatives to do so.
Secondary keywords:	FEMALE ENTREPRENEURSHIP;LIFE SATISFACTION;ENTREPRENEURIAL ENGAGEMENT;MOTIVATION;LIFE VALUES;WORK-LIFE BALANCE;
URN:	URN:SI:UM:
Type (COBISS):	Final seminar paper
Thesis comment:	Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages:	II, 47 f.
ID:	8762476