diplomsko delo
Mojca Jeneš (Author), Miro Kline (Mentor)

Abstract

Vloga in pomen čustev v oglaševanju

Keywords

Oglaševanje;Čustva;Potrošniki;Diplomska dela;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [M. Jeneš]
UDC: 659.1(043.2)
COBISS: 33529181 Link will open in a new window
Views: 744
Downloads: 142
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary keywords: Advertising;Emotions;Consumers;Graduate theses;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 63 str.
ID: 9056738