magistrsko delo
Danica Lovenjak (Author), Andrej Škerlep (Mentor), Miro Kline (Co-mentor)

Abstract

Osebnost kot blagovna znamka

Keywords

zvezdniki;slavneži;osebna znamka;Slavni ljudje;Osebnost;Blagovne znamke;Magistrska dela;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [D. Lovenjak]
UDC: 339.138:316.7(043.3)
COBISS: 33827421 Link will open in a new window
Views: 913
Downloads: 215
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Celebrities;Personality;Trademarks;Master's theses;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 76 str.
ID: 9123907