skupinsko magistrsko delo
Andrej Rožanec (Author), Martina Sojer (Author), Tomaž Kolar (Mentor)

Abstract

Vpliv spletnega oglaševanja na število rezervacij v dejavnosti turizma na primeru dveh izbranih podjetij

Keywords

turizem;trženje;strategija trženja;elektronsko trženje;informacijska tehnologija;meritve;primeri;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [A. Rozanec
UDC: 659.1
COBISS: 22684390 Link will open in a new window
Views: 619
Downloads: 134
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Other data

Secondary language: Unknown
Secondary title: ǂThe ǂimpact of online advertising on the number of reservations in the case of two chosen companies in tourism
Secondary keywords: tourism;marketing;marketing strategy;electronic marketing;information technology;measurements;cases;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: IV, 104, 16 str.
ID: 9124945
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