Language: | Slovenian |
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Year of publishing: | 2015 |
Typology: | 2.09 - Master's Thesis |
Organization: | UL EF - Faculty of Economics |
Publisher: | [U. Svilar] |
UDC: | 339.138 |
COBISS: | 22958822 |
Views: | 576 |
Downloads: | 387 |
Average score: | 0 (0 votes) |
Metadata: |
Secondary language: | English |
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Secondary title: | Marketers' responses to the changed organisational purchase behaviour due to digital media |
Secondary keywords: | marketing;intercompany marketing;purchasing;decision making;changes;informacijksa tehnologija;media;research; |
Type (COBISS): | Master's thesis/paper |
Thesis comment: | Univ. v Ljubljani, Ekonomska fak. |
Pages: | II, 64, 39 str. |
ID: | 9154564 |