zaključna projektna naloga
Barbara Vučko (Author), Zlatka Meško Štok (Mentor)

Abstract

Strategija trženja blagovne znamke na področju kozmetike

Keywords

blagovna znamka;trženje;strategija;trženjski splet;tržno komuniciranje;Kozmetika Afrodita;raziskava;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UP FM - Faculty of Management Koper
Publisher: [B. Vučko]
UDC: 339.138:613.49(043.2)
COBISS: 1538078660 Link will open in a new window
Views: 3534
Downloads: 274
Average score: 0 (0 votes)
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Other data

Secondary language: English
Type (COBISS): Final paper
Thesis comment: Univ. na Primorskem, Fak. za management
Pages: X, 39 str. + pril.
ID: 9159473